Wawa Celebrates Its roots at Stafford Store
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Anniversary Celebration
Special “Family Reunion” Wawaversary Brings Together Generations of Associates and Customers and Shows Customer Loyalty at Wawa has its Perks Media, PA – Wawa, Inc. today announced a milestone in its company’s history — the 10th anniversary of their Stafford Wawa located at 15 Eustace Route on 8/27/2013 in Stafford, VA. To honor this special anniversary and to celebrate Wawa’s dedication to its Stafford family, Wawa is hosting a family reunion-style in-store celebration that will take place on the same day.
On 8/27/2013 at 9:30:00 AM the 10th family reunion anniversary celebration will begin! During the festivities, Wawa will toast the
generations of customers and associates for their friendship and business throughout
the years, through free coffee all day. Wawa
will also recognize the Comfort Zone, with a donation of $41,624.22 all
raised through in-store donations by the customers and associates in VA during the second quarter of 2013 through our in-store coin collection.
2013 Wawaversaries By the Numbers
Wawa’s Stafford family reunion anniversary celebration is part of this year’s Wawaversary celebrations; in 2013, Wawa will celebrate milestone anniversaries or 25, 30, 35, 40, and 45 years for 65 of the stores throughout their chain. This will be Wawa’s final year of Wawaversary celebrations, which began in 2009. Throughout the 2013 Wawaversary celebrations Wawa will:
- Give
away more than 100,000 cups of free
coffee - Perk
over 50,000 Key Extended Family Members milestone customers with free specialty
beverages - Award
and Highlight over 300 Key Extended
Family Members milestone customers - Donate
over $2 million to various charities
through check presentations representing in-store collections at each
Wawaversary Celebrations
Wawaversary Event Specifics
To mark the start of the reunion, Wawa’s Mascot, Wally Goose and Shorti will lead the Wawa Through the Ages parade, which visually highlights Wawa’s key milestones. The parade features associates wearing oversized foam-board photos of everything from Wawa’s famous milk man, to everyone’s favorite hoagies, to the evolution of coffee cups through the years.Key
Extended Family Members
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As part of this milestone reunion celebration, Wawa
will honor Key Extended Family Members.
Wawa has identified key customers who have frequented the location since the
very first day it opened!
To honor these key family members, the store’s General
Manager, Trevor Lilly, will present each of these
customers with a specially designed golden
travel mug, filled with one month’s worth of free Wawa coffee coupons and
specialty beverages. In addition, each
of these customers will be presented with a ceremonial “key to the store.” Cake
and coffee will be served to all, with music and dancing to follow. Each
Key Extended Family Member will also be presented with a t-shirt featuring the
store number and how long they’ve been part of the Wawa Family!
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Immediate Family Members
The ceremony will also recognize the Key Immediate Family Members, Wawa’s longest-term associates at the store. These Key Immediate Family Members will be presented with Wawaversary GooseBumps an internal Wawa recognition program that results in Wawa gear and prizes – in acknowledgement of the important role they play in forming Wawa’s bond with customers and the community.
The Stafford store was built in 7/24/2003. Throughout the years, the
store has evolved and been remodeled, bringing customers state-of-the-art
facilities, service and convenience.